Terry Rasmussen, President and CEO of Thrivent (USA) shares how the organisation stays true to its 120 year old roots, whilst innovating and transforming to better serve current and future generations. Rasmussen also discusses how her leadership style has changed through the course of her career, and how Thrivent ensures its employees are aligned with the organisation’s values and mission.
Thrivent is over 120 years old, how do you stay true to your roots whilst modernising and transforming to better serve current and future generations of clients?
For us, it’s straightforward. Our purpose is to empower lives of service and faith, and it guides everything we do. This focus on supporting others has been core to who we are since our founding 120 years ago.
As we look at serving future generations, we’re focused on evolving into a digital-first financial services leader to help more people achieve their financial goals and foster generosity – while staying true to our purpose.
We’re introducing programmes, services and foundational technology tailored to current…
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