The mutual advantage

In this series of webinars, ICMIF members from around the world present how they leverage their mutual/cooperative difference in order to gain competitive advantage in their market. In each case study, an ICMIF member shares how they embed the mutual/cooperative value proposition within their business strategy to create a positive differentiator from their competitors. Hear different examples of how mutuality makes a difference across various business functions, delivering enhanced value for member-customers and other stakeholders. We also hear how these mutual/cooperative insurers are transforming their business, in today’s rapidly changing landscape, to create a sustainable, purpose-driven, customer-centric organisation for the future.

Past episodes

Episode 9: Simplyhealth’s purpose journey to becoming a B Corp

Simplyhealth (UK) – took place 8 November 2022

  • Speakers: Vicky Bramley, Chief of Staff & Head of Strategy, and Charlotte Cook, ESG Lead

Episode 8: Building a modern insurer on 125 years of mutual history

Onderlinge ‘s-Gravenhage (Netherlands) – took place 23 February 2022

  • Speaker: Seada van den Herik, CEO

Episode 7: Putting a purpose-driven strategy into practice

Royal London (UK) – took place 16 September 2021

  • Speakers: Jamie Jenkins, Director of Policy & External Affairs, and Nadia Al Yafai, Head of Mutuality and Social Impact

Episode 6: Mutuality at the heart of a purpose-driven growth strategy

MAS (New Zealand) – took place 23 June 2021

  • Speakers: Martin Stokes, CEO, Matt Judge, Chief Finance and Risk Officer, and Mike Davy, Chief Member Advocacy Officer

Episode 5: Strengthening MAIF’s commitment to mutual values as a mission-oriented company

MAIF (France) – took place 3 February 2021

  • Speaker: Guillaume Allenet, Public Affairs Officer

Episode 4: How cooperative values are represented and embedded within The Co-operators

The Co-operators (Canada) – took place 30 November 2020

  • Speakers: Ken Kolstad, Vice President, Enterprise Planning and Execution, and Chad Park, Vice President, Sustainability and Citizenship

Episode 3: Making membership more meaningful through mutuality

PPS (South Africa) – took place 13 October 2020

  • Speakers: Shelley Jones, Head of Research and Development: Member Value Proposition, and Dawn Ngwenya-Dibakwane, Head of Communications

Episode 2: A journey of cultural development underpinned by mutual values

IPB Insurance (Ireland) – took place 8 July 2020

  • Speaker: Tom Keane, Head of Marketing, Communications & CSE

Episode 1: Strategic positioning to leverage the mutual advantage in tomorrow’s ecosystems

P&V Group (Belgium) – took place 18 May 2020

  • Speaker: Sophie Misselyn, Member of Management Committee

If you would like to watch a recording of any of The Mutual Advantage webinars please complete the box with your details and we reply as soon as possible.

Member only content

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If you would like to watch a recording of this webinar please complete the box above right with your details and we will reply as soon as possible. The recording of this webinar, along with a transcription, are available for ICMIF members to access via the ICMIF Knowledge Hub.

For more information about ICMIF webinars and how members can access the Knowledge Hub please contact us.

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